All Work — Emily Lucas portfolio hero, One&Only Moonlight Basin
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01
01 | CONDÉ NAST | Vogue Arabia Relaunch
02
02 | AMAN | Saudi Arabia & Dubai
03
03 | MR PORTER | Finneas
04
05
05 | CIPRIANI | MR C Residence Dubai
06
06 | MR PORTER | In America
07
07 | COLUMBIA SPORTSWEAR | Ramadan Activation: Light Your Path
08
08 | MASTERCARD | Sail Grand Prix x Luís Figo
09
09 | NIKE | Global Vomero 18 Activation
10
11
11 | CHARLOTTE TILBURY | Disney 100 Campaign
12
12 | LOUIS VUITTON | The Glass Magazine
13
13 | HARVEY NICHOLS | Festive, Beauty
14
14 | GUESS | Global Ramadan Campaign
15
15 | SIRO HOTEL | Campaign
16
16 | HAMILTON WATCHES | Ventura XXL Campaign
17
17 | JUMEIRAH | Jumeirah Beach Hotel Al Bahar Villa
18
18 | BVLGARI | Bvlgari x Vogue
19
19 | STONE ISLAND | The Life Aquatic, With Stone Island
20
20 | MR PORTER | Championing Subcultures
21
21 | MR PORTER | Journal | Editorial & Visual Research
22
22 | TRIPPIN | Editorial | Long-Form Features
23
23 | VOGUE ARABIA | Visual Research | Archive Editorial
© 2026 Emily Lucas
MR PORTER
Championing Subcultures
2023–2025
Producer & Casting Lead

Produced and cast three community-rooted campaigns at MR PORTER over three years: London's roller-skating scene (Feels on Wheels, part of the Tee Store men's mental health initiative), a Black British writers portfolio, and the brand's Pride social takeover, casting from within each community including partner Queer Direct. Delivered three campaigns, each cast from within its respective community rather than through traditional casting channels.

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Championing Subcultures – 3
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Strategy & EditorialCastingEditorial DirectionProduction